TRUSTe Certification is a privacy certification service that ensures that apps abide by strict standards in terms of data privacy and security.
Apps that have TRUSTe Certification are more likely to gain the trust of users, leading to increased downloads and usage.
App developers can obtain TRUSTe Certification by going through a rigorous process of compliance checks and audits to ensure their app meets the required standards for data privacy and security.
The criteria for obtaining TRUSTe Certification include implementing strong data encryption measures, having transparent privacy policies, and obtaining user consent for data collection.
Users benefit from using apps that have TRUSTe Certification as they can be assured that their personal data is being handled securely and in compliance with data privacy regulations.
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Google introduces TRUSTe Certification to Apps Marketplace.